Regional News

DriverReach improves trucking industry with new app

By Editor 0 Comments NEWS, Regional News

Following the advent of artificial intelligence (AI) and work automation, companies and enterprises have become more efficient in terms of speed, effort, and cost.

An Indianapolis startup called DriverReach is doing just those things for the trucking industry, where driver shortages have been plaguing logistics operations, says founder and CEO Jeremy Reymer. He started the company in 2016 to help trucking companies conquer the shortage in commercial drivers by taking the job application process digital and providing employers with a dashboard that helps organize the recruitment process.

Reymer says many companies are using outdated systems to recruit drivers. With DriverReach, the hiring process is sped up by nearly 30 percent thanks to digital job applications that can be completed via smartphone and automated verification of previous employment, he says. The app has a job application and driver contracting system, as well as customer relationship management capabilities. “Trucking is a very regulated industry, so traditional CRM platforms weren’t very effective,” he maintains.

Over the past 15 years, he says he’s learned the nuances of what makes a good long-haul trucker. Reymer’s previous company, Driving Ambition,helped him learn how to recruit and hire drivers. He sold that business to TransForce last year. He wanted to build a proprietary transportation technology next, which became DriverReach.

Despite a booming economy, which should be good news for logistics companies, their success comes “at the mercy of finding talent,” Reymer says. The average age of commercial truckers is 55, with thousands retiring each year that aren’t being widely replaced by younger drivers. “There’s an image issue the industry is trying to address. It’s not an easy job—it’s highly regulated, from drugs and alcohol to hours per day you can work.”

In the trucking business, job applicants don’t simply forward a resume to a hiring company, Reymer explains. They also have to complete a Department of Transportation application, and provide details of employment from the previous decade, which in turn must be verified by the potential employer. Then, they must pass background checks and drug tests.

DriverReach is a mobile-first product, Reymer adds, so applicants can use a single sign-on through their Facebook or Google accounts to access it. The app autopopulates information it already knows about the applicant, such as job history, so it can be automatically verified. That part of the trucker-recruitment process is the most challenging, Reymer says. “It’s different than checking a driver or criminal record, and it’s usually done manually, which is just cumbersome,” he says.

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