The new tool Facebook Jobs is potentially on the way to becoming another half-made tool of Zuckerberg's that only ends up with lackluster results.
Facebook, with Mark Zuckerberg at the helm, has spent years trying to turn its social network into the great beast of the internet. It is true that in many ways it has achieved, starting with the number of users (now stands at about 2,167 million), but much of the population has started to flee, especially those under 25. And that is a problem.
To try to turn the tables, the latest idea of the company has been to relaunch Facebook Jobs, its application to find a job (it had been active since 2017 in the US and Canada, but now it has been extended to more countries such as Spain). A new tool that seeks to exploit, according to its own developers, the flow of labor relations that has been around for a long time in the network, even if it has been hidden. The problem? That, like other of his inventions, seems a bad imitation of the services of the competition.
To see that the tool does not look good, you do not have to go far. After opening the Facebook app and finding the Jobs section - which is far from being on the first screen of the profile, or in one of the main sections (as it happens in other services such as LinkedIn) is hidden in the menu.
After entering that menu you will have to go to the section (or disaster) called 'Explore' where they place all the extra functions that have been developing within Facebook and have had little or no success. There one can find the classic button that is activated in cases of emergency, a section of recommendations or a program called 'Offers' in which there should be coupons or ads for discounts in different businesses, but there is nothing. Well, and the controversial 'Protect' button that recommends you download another monitoring 'app'.
At this point, you will have to look for the section 'Jobs' and then, from there, if you have not tired, you will jump to the space where the offers appear. Something that makes Facebook Jobs already start with a key handicap with respect to which, in theory, are its rivals: LinkedIn, Infojobs or Job Today.
More Job Today than LinkedIn
At this point, we will see that, obviously, not everything is bad in the development of Facebook Jobs, at least when it comes to theory. They look for a tool that is very close to its users and that they take advantage of all the possibilities of this network.
The offers are simple, direct and clear. It shows them depending on your geolocation, you request them through Messenger and you do not need to do it neither CV nor portfolio, just fill in a series of fields and add your work experience. It even offers to send you notifications every time a new opportunity comes up in your area.
Come on, it looks more like applications like Job Today than LinkedIn, although it also tries to follow the wake of the latter on the design front. In short, it offers simple, general, low-skilled jobs in which the platform serves as a link to something else.
The greatest problem comes when we go to the functional.
While in Job Today in 2017 there were about 400,000 job offers across Spain, in Facebook Jobs today we find only six in Madrid: one for programmer, one for commercial, one for cook and, finally, two that seem fake (they are in English, do not make any contact and do not give any information about the position).
The above article was written and published in Spanish and has been translated into English. Click here to read the original article.
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